7 Tips to Create the Perfect Animated Video for Business

Videos are the “it” thing of the twenty-first century. Social media has changed the content scene completely and every business, big and small, is using video and visual content as a part of their marketing strategy. Since no single approach works all the time, marketing strategies use a combination of tactics and content forms and[…]

Here’s How you can Optimise your Video Strategy for Social Media

Videos have become an important part of digital marketing these days. With more online platforms creating a space for video content, it is a great option for businesses to leverage this medium and gain publicity. Social media videos can do so much more than what traditional marketing could achieve.  Let me back my statement with[…]

The 10 Best Animated Explainer Videos of All Time

If you’re reading this, chances are you understand how important video marketing is for building a loyal customer base. There are plenty of ways to raise awareness and inform people how you can solve their problems. However, nothing tops the clarity of a thorough animated explainer video. It’s in fact one of the most crucial[…]

The Relevance of Storyboards in Animated Explainer Videos

The unfinished sketches or casual doodling as many call it, are in fact one of the most important stages of pre-production while making videos of any kind. It’s called the storyboard and is the next big step after script of the animated explainer video is finalized. It’s essential as it helps clients to have a[…]

Tips on How to Market Your Explainer Video Everywhere

Right now we’re sure that explainer video that’s been freshly baked is the greatest marketing promotional tool at your disposal at the moment. It not just explains a product but serves other purposes as creating a brand identity, represents a brand across the web the same way your website design and logo do. What we[…]

Why Animated Videos Should be a Part of Marketing Plans in 2016

As one of the most cost-effective marketing tool, many business firms are still ignoring, despite of it being such a powerful resource. Let’s list out some of the reasons why using animated videos will enhance your marketing initiatives. It’s like a magnet to your website The technique of placing a video, especially in animation on[…]

Animation Industry in the Midst of an Exciting Shift

Apart from writing about “BoJack Horseman”, the serialized cartoon on Netflix, there’s a lot happening in the world of animation that needs our attention. Other brilliant adult cartoon like “Bob Burgers” and “BoJack Horseman”, is “Archer”, which has links to the offbeat style that was pioneered brilliantly by Cartoon Network’s Adult Swim shows in 2001;[…]

5 Must-Have Inspirational Art Books for all Creative Animators

It’s inspiration time! If you’re a creative and have a curious bend on the world of animation then start your new year with a bookshelf that’s jammed with inspiration, from amazing animation to movie concepts art masterpieces to comic genius. Well, let’s face it, we all know how sitting in front of a blank computer[…]

Effects of Explainer Videos on Startups

It’s often difficult to tell a new story to the world. You have to find the right words which can be quite tricky. And what can be even more trickier is finding the right medium to do so. Marketing is all about innovation. How relatable is your product? Because once it fails to make that[…]

How Animated Explainer Videos do More Business

By describing what a business does the sole objective of an animated explainer video is not just spreading the brand’s message but also help to close in more business. Why is so much effort put in making the videos clear, crisp, and real attention grabbers? Well, the answer is simple “to make more profit.” These[…]

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