Animated explainer videos are increasingly popular among marketers and companies looking to engage with their target audience and stand out from the crowd of businesses fighting for consumers’ attention online. They’re also increasingly popular with consumers, as more and more people realize that such videos can make important content easier to digest and more engaging […]
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We know that explainer videos are a useful tool for conveying ideas and messages to your audience. The visual graphics used in the videos create a good user experience for potential customers who visit your website or landing page. Needless to say, it has become an important marketing tool for businesses. But how do you […]
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Animation has increasingly become a popular medium for advertising and marketing. From in-app animation to animated explainer videos, people are coming onboard with animation because they understand how effective the medium is for different businesses. Animation has paved a way where products & services can now be presented more engagingly than how it was done […]
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The first step to marketing your business online is to create a website. A website becomes the first impression of your brand online. It contributes massively towards your digital marketing strategies, as it lures in users to become acquainted with the brand, its products, and possibly make a purchase. With websites being such a crucial […]
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Animation is a way of imitating life by using successive graphics to give the illusion of movement. Earlier animation used individual scenes drawn on paper and combined to make an animated video. But these days with the invention of technology, animation can be made using computer generated imagery, thus making it easier and accessible. The […]
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For any company, the onboarding process is a crucial element. According to analysts, a company that follows a proper onboarding process creates an average employee retention rate of 86%. The reason behind this success is that it allows the new employees to learn about the company, its policies, its work culture and also gives them […]
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Stories are such an integral part of humans. From folklores to the present day Netflix-dramas, there have always been stories surrounding us. Every society and culture has stories that have been passed down through generations. They are easy to remember and effective in influencing our way of life. So if storytelling can be so persuasive, […]
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Do you ever scroll through your feed and find an animated video that caught your eye? Over the years, animation has evolved so much that it is no longer just children’s cartoons. Children love animated cartoons for its vibrant colours, creativity and its simplicity and adults love it because it gives us a sense of […]
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Presenting valuable information is an essential part of creating any type of content. Be it a pitch or a marketing campaign, data can be the make-or-break point. But data can also be mind-numbing. In most cases, your audience will fail to understand what your data represents. So how do you translate your boring data into […]
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As the world moves towards video marketing for product advertisement, companies have begun investing tons of money in producing video ads for their brands. But, how successful are these video campaigns? Can you track its growth? Are you getting a good return on investment? How do you measure your success? If these are the questions […]
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