Marketing Trends To Watch Out For In 2018
Leveraging content marketing has been downright favorable for marketers in 2017, but to maintain growth, the same trends can’t be incorporated in 2018. New-age digital marketers must transform into the ever-dynamic marketing landscape. The digital marketing space is shifting, and the consumers are demanding a more homogenized experience, wherein the call for unified customization of […]
Three ways to take over a customer’s mind and heart
What’s the most crucial element in successfully running and sustaining a business? Good Quality product/services? Excellent marketing strategies? Or retaining a handsome number of customers? Compare all three and I’m sure we’ll all unanimously agree with the third. Actionable measures to make customers stay with you and working towards increasing this demographic is going to […]
Time to Move Towards a Safer Wiring
Did the fire news at your friend’s office just ruin your day? And did that happen because you think you might be the next target? And worse, you have no idea what to do? Well, don’t get distressed if you answered YES. We understand your concern and that’s why we are here to detail […]
A designer’s guide to striking minimalist designs
Minimalism in no ways means the lack of creativity. In fact, it has been around for sometime now and in a fresh breath of relief from the overly busy and unnecessarily cluttered websites, posters, ads and logos. For those of you still relatively new to this art form, minimalism as a concept is the stripping away […]
Here are Some Amazing Tools for Graphic Designers

A good graphic designer? Is it born or made? Everyone would want great creative, do witty things all the time and even get paid for it. But however, every creative genius requires a magic lamp, or in case of graphic designers some tools that allow him/her to freely explore imagination anywhere in the world. Here […]
5 Must-Have Inspirational Art Books for all Creative Animators
It’s inspiration time! If you’re a creative and have a curious bend on the world of animation then start your new year with a bookshelf that’s jammed with inspiration, from amazing animation to movie concepts art masterpieces to comic genius. Well, let’s face it, we all know how sitting in front of a blank computer […]
How Infographic Designs Can Aid Visual Storytelling!
Humans rely more on visual panache than textual data. It can also be said that an impact is not always data driven. For instance, if you have to deliver a discourse on the universe to a bunch of 12 year olds; your gut will always prompt you to go in favour of picture-related impact over […]
How to See Things From a Graphic Design Perspective
Let us start off with a quote by Ideo CEO Tim Brown: “whenever we do something to improve the state of the world, we’re designing. Design is everywhere, inevitably everyone is a designer”. Graphic Design is a unanimous concept that is evident in every sphere: be it business, sport, teaching etc; almost everyone in this […]
9 important business decisions to take when you’re starting out!
Being an entrepreneur is never easy. There are decisions you have to take at every step. There are challenges thrown at you every now and then & overcoming them becomes quite a Herculean task. In this blog post I’ve tried to sum up important decision every entrepreneur has to take for his/her start-up business. 1. […]
3 Major Brands that have kept the art of storytelling alive!

The art of storytelling is one of life’s most profound yet envied skills. A story if told well, has the power to move; make us laugh or weep. We as humans have always been hard-wired to learning from stories, owing to the fact that we’ve all been raised on folklore and tales of mythology. The […]