While people have started understanding the importance of video marketing, it is also important to realise that, without proper planning and execution, videos won’t reap the benefits. When videos are produced well and has a strong content, then it becomes an effective marketing tool. But otherwise it could do more harm than good. Along with[…]
The past one year has seen a big shift in the world at large as our entire lives have shifted to virtual platforms. We work and study online, get everything from groceries to medicines off various apps and as always, consume content on the world wide web too. Now that eyeballs are increasingly shifting to[…]
It is no secret that videos are now a powerful marketing tool. But, no matter how many explainer videos you invest in, the success of your video can only be determined by the quality of your script. Your script is like the foundation for your video. The stronger the foundation, the better will be the[…]
If you think that running an ad is the only way to market your video, you’ve been living under a rock. It’s already established that videos are the number one way to educate, inform, and present a brand message in the most engaging way. But what is the right way to go about video marketing?[…]
People hate complexities. But they love anything that simplifies something complicated for them. At PitchWorx, we have been taking up this task for about nine years. Here, we are talking about creating winning animated explainer videos. After understanding client requirements and bringing them to life in the form of animated explainer videos for nearly a[…]
Videos are dominating the digital media as the format has become easier to grasp for most people. About 60% of people are visual learners, so using a captivating visual medium like videos is the best bet to increase your brand awareness. Besides, if businesses aren’t jumping on this bandwagon and creating videos to communicate with[…]
Videos have become an important part of digital marketing these days. With more online platforms creating a space for video content, it is a great option for businesses to leverage this medium and gain publicity. Social media videos can do so much more than what traditional marketing could achieve. Let me back my statement with[…]
Online shopping has become a global phenomenon these days and we have all done a fair bit of it during this pandemic. Now imagine that you are finally going to buy a product that you’ve been mulling over for days, and you find that it has no reviews. Would you still buy it or will[…]
Let’s say you have finally decided to make an amazing explainer video for your brand. The concept of explainer video is new and alien to you but you want to do it because you hear its beneficial for business growth. There is substantial proof that says the conversion rate, the engagement and the search engine[…]
If you’re reading this, chances are you understand how important video marketing is for building a loyal customer base. There are plenty of ways to raise awareness and inform people how you can solve their problems. However, nothing tops the clarity of a thorough animated explainer video. It’s in fact one of the most crucial[…]